Welcome back to Negronis with Nord. Today, James answers viewer questions about why he doesn’t think of YouTube as a social platform, and how being in a viewership rut affects your brand partnerships and what you can do about it.
 
Also, the Fohr team is in Cannes! If you’re there, shoot James a DM on Instagram. We’d love to see you.
 
Finally, James was the first-ever guest on marketing leader Dina Fierro’s new podcast “Origins of Influence,” which you can listen to on Apple Podcasts and Spotify.
 
0:00 - Fohr’s going to Cannes, LA vs NY, James on Origins of Influence Podcast
03:48 - Viewer Question One: James’ POV on YouTube
07:06 - Viewer Question Two: The 8 Mile Method
11:35 - Outro & Credits 

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For press inquiries, email press@fohr.co 

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About Negronis with Nord 
Influencers know what resonates with their followers. Brands know their product and how to sell it effectively. But we'll guess neither party spends a lot of time trying to understand the influencer marketing business. That's where this series comes in.
 
Negronis with Nord, featuring Fohr’s CEO and Founder, James Nord, will offer influencer marketing strategy, tips, and advice for anyone involved in the influencer marketing space–whether you’re an entrepreneur, influencer, or content creator, brand ambassador, or marketing professional on the brand side.
 
Cheers, and thanks for listening.