Ken Ouimet and Marcia Webb discussed the new role of fresh in personalization, how variable weight products now account for 75% of deli and produce sales, how health can be a differentiator, and why “data without insights is just overhead.” This is Part 1 of 3 videos of Ken Ouimet’s conversation with Marcia Webb, VP of Retail at Nielsen, at GroceryShop in September 2019.