Chris Miller (Hubspot) Using Advanced Segmentation to Serve a Diverse Audience
30 set 2020 ·
32 min. 40 sec.
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Descrizione
In this episode we hear from Chris Miller, the Director of Product Growth at Hubspot. Chris has been a key growth leader at Hubspot for over 4 years and he’s...
mostra di più
In this episode we hear from Chris Miller, the Director of Product Growth at Hubspot. Chris has been a key growth leader at Hubspot for over 4 years and he’s been instrumental in driving the company’s adoption of product led growth.
In today’s episode Blake and Chris unpack the differences between growth marketing and growth product, how to use the 3 D’s to solve growth problems (discoverability, desirability, doability), and how Hubspot uses advanced segmentation to serve a large and heterogeneous pool of prospects.
All of that and more on this episode of BUILD.
mostra meno
In today’s episode Blake and Chris unpack the differences between growth marketing and growth product, how to use the 3 D’s to solve growth problems (discoverability, desirability, doability), and how Hubspot uses advanced segmentation to serve a large and heterogeneous pool of prospects.
All of that and more on this episode of BUILD.
Informazioni
| Autore | Casted |
| Organizzazione | Casted |
| Sito | - |
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