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This Is A Prototype

Doug Powell

    We are in the midst of an unprecedented time in the history of the design profession. Businesses are investing in design at rates never before seen—building scaled design teams of...

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    We are in the midst of an unprecedented time in the history of the design profession. Businesses are investing in design at rates never before seen—building scaled design teams of hundreds and even thousands of designers, and hiring design leaders into executive roles giving them influence and access at the highest levels.

    As an executive design leader myself, I’m fascinated by the experience of designers moving into these new leadership roles. For most of us this is completely uncharted territory, the jobs are often undefined and there is rarely a roadmap or playbook to help us succeed, so most of us have had to learn on the job.

    In each episode of This is a Prototype, I invite two design leaders who have traveled very different life and career journeys to share their stories, compare notes, and talk about what it takes to be a leader in this new era of design.
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