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The Weekly Snapshot - Influencer Marketi

  • Innovative Marketing Moves: CMOs, Strand Entertainment, and LinkedIn's B2C Strategy

    20 GIU 2024 · Explore the latest business trends with Business Insider's list of the most innovative CMOs in 2024, Strand Entertainment's new digital division launch, and LinkedIn's strategic shift targeting B2C marketers to boost advertising revenue.
    Ascoltato 7 min. 4 sec.
  • Social Media Clout and CourtAvenue's AI Ambitions: Navigating the New Frontiers

    13 GIU 2024 · This article highlights the story of a woman with fewer than 1,000 social media followers who requested free products or services from a business in exchange for exposure. The business owner responded negatively, effectively shutting down her request. Additionally, the article also touches on CourtAvenue's intention to lead in a new market offering, specifically relating to artificial intelligence in media operations.
    Ascoltato 7 min. 5 sec.
  • Navigating the Waves: Exploring Influencer Cartels, Small Business Wins, and the M&A Surge in Advertising

    6 GIU 2024 · Exploring deceptive practices on social platforms, profiles of effective marketing strategies by small enterprises, and the impending increase in mergers and acquisitions in the advertising sector.
    Ascoltato 7 min. 36 sec.
  • Navigating Big Brands: e.l.f. Beauty, Disney’s Star Wars, and Universal’s Islands of Adventure

    30 MAG 2024 · Exploring the Complexities and Pitfalls of Modern Ventures: Analyze e.l.f. Beauty’s challenges with influencer marketing and its impact on reputation, uncover the issues surrounding Disney’s Star Wars Hotel, and delve into the exciting features of Universal’s Islands of Adventure with a close look at its rides, details, and hidden Easter eggs.
    Ascoltato 5 min. 15 sec.
  • Airbnb, WiFi Money, and Instagram Strategies: Navigating the Highs and Lows of Modern Opportunities

    23 MAG 2024 · Exploring Modern Financial Trends: From the Uncertain Future of Airbnb Hosting to the Dangers and Rewards of 'WiFi Money,' and Effective Strategies for Monetizing Instagram
    Ascoltato 7 min. 49 sec.
  • Social Media and Commerce Collide: Exploring Influencer Impact with Apple and Bumble

    16 MAG 2024 · Exploring the impact of social media on online shopping trends, the role of competitive analysis in enhancing influencer marketing, the backlash faced by major brands in their advertising strategies, and the increasing need for dedicated influencer marketing managers.
    Ascoltato 8 min. 38 sec.
  • Navigating Chaos: Sephora, Ulta, Drunk Elephant, and Domino's Tackle Today's Hot Issues

    16 MAG 2024 · This roundup covers recent news in retail, beauty, and social media, featuring updates and issues faced by brands like Sephora, Ulta, and Drunk Elephant, a viral marketing strategy from Domino’s, insights into becoming an influencer, and a summary of a.k.a Brands Holding Corp.'s first quarter earnings for 2024.
    Ascoltato 8 min. 23 sec.
  • Engagement Trends and Futures: From Instagram Photos to TikTok Debates and Beyond

    9 MAG 2024 · Stay updated with the latest in social media and marketing trends: New research reveals influencers have higher engagement with still images on Instagram compared to Reels, while the future of TikTok generates debate among agencies. In the UK, discover key beauty influencers for brand collaboration, and check out the finalists of PR Daily’s 2024 Content Marketing Awards.
    Ascoltato 10 min. 47 sec.

Welcome to "The Weekly Snapshot - Influencer Marketing," your insider's guide to the ever-evolving landscape of digital influence. Every week, we decode the latest trends, dissect industry reports, and spotlight...

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Welcome to "The Weekly Snapshot - Influencer Marketing," your insider's guide to the ever-evolving landscape of digital influence. Every week, we decode the latest trends, dissect industry reports, and spotlight strategies that shape the world of influencer marketing. Hosted by a social media strategist with a finger on the pulse of pop culture, this podcast breaks down how influencers are transforming brand engagement and driving consumer behavior. Whether you're a marketer seeking new ways to elevate your campaigns or a curious listener eager to understand the power of digital influence, join us for insights that keep you ahead of the curve. Dive into the world of influencers, one snapshot at a time.
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