Copertina del podcast

Redefining Incentives

  • Mastering Subscription Programs: Loyalty Insights from Adore Me

    3 MAG 2024 · Subscription loyalty programs can be an impactful tool for retailers. But in order for retailers to earn customers’ subscriber fees, their loyalty programs need to offer the kinds of high-value perks, rewards, and opportunities that make membership a must-have. In this episode we meet with experts from online retailer Adore Me, who is rolling out a new loyalty program that takes customer benefits to a new level. Learn from the Director of CRM and Loyalty Gaelle Ouggourni at Adore Me, on how to frame the right strategy for major business impact.
    Ascoltato 20 min. 5 sec.
  • Driving Connections with Customers: Loyalty Insights From Sephora

    26 FEB 2024 · What makes a loyalty program really stand out among others? In this episode, learn from the experts behind Sephora’s 34-million strong Beauty Insider program about how they maintain a feeling of specialness among members and use gamification to build connection. Plus: Find out how they keep evolving their incentives.
    Ascoltato 16 min. 51 sec.

Redefining Incentives: How Retailers Are Moving Beyond Coupons and Loyalty Points Traditional retail promotions that rely on coupons and discounts don’t cut it with customers the way they used to....

mostra di più
Redefining Incentives: How Retailers Are Moving Beyond Coupons and Loyalty Points
Traditional retail promotions that rely on coupons and discounts don’t cut it with customers the way they used to. Shoppers want to connect with brands in new ways. They seek experiences that are more personalized, more exciting or fun, and available on multiple channels. Promotions need a carefully thought out strategy that includes efforts like bundling and referrals in addition to traditional methods.

In this three-part podcast series from Talon.One, learn from guest retailers like Sephora, who lead the way when it comes to standout promotions programs that keep customers coming back. They share insights on key things to consider, such as:
  • What makes some loyalty programs so popular—and why they’re more valuable than ever
  • Why an omnichannel strategy is best, and how to do it right
  • How hyper-personalization changes the promotions game and drives growth.
mostra meno
Contatti
Informazioni

Sembra che non tu non abbia alcun episodio attivo

Sfoglia il catalogo di Spreaker per scoprire nuovi contenuti

Corrente

Copertina del podcast

Sembra che non ci sia nessun episodio nella tua coda

Sfoglia il catalogo di Spreaker per scoprire nuovi contenuti

Successivo

Copertina dell'episodio Copertina dell'episodio

Che silenzio che c’è...

È tempo di scoprire nuovi episodi!

Scopri
La tua Libreria
Cerca