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CEOs You Should Know Boston

  • Todd Krinsky, President and CEO, Reebok

    20 MAG 2024 · Todd Krinsky was appointed President and CEO of Reebok in September 2022 after three decades of unwavering service to the company. As a Reebok “lifer”, Todd leads the company’s continued commitment to creating industry-leading, innovative products and embodying its “irreverent” brand identity. During his 30 years at Reebok, Todd has touched every aspect of the business - from category leadership to merchandising management to sports and entertainment marketing and more - even spending time overseas managing product development. This intrinsic knowledge allows him to pay homage to the company’s deep-rooted heritage, while seamlessly accelerating Reebok into its next chapter. Todd is devoted to cultivating the forward-thinking and risk-taking foundation that Reebok was built on nearly 130 years ago, creating a culture that couples one of the most iconic, most recognizable sports brands with a start-up mentality and energy. What sets Todd apart as a leader, however, is his ability to inspire Reebok’s team to keep the product as the heartbeat of the company through storytelling, collaboration and execution. Throughout his tenure, Todd has played an instrumental role in many focal moments for Reebok. He led the execution of Reebok’s partnership with Jay-Z on the S. Carter Collection, which was the first-ever fusion of a music artist and sports brand. This pioneered an entirely new vertical for the company and the industry, leading to subsequent partnerships with artists, including Pharrell Williams, 50 Cent and most recently, Cardi B. Despite Reebok’s emersion into other verticals, Todd never lost site of the brand’s commitment to sport. He and his team signed break-through deals with not only first-class athletes like Allen Iverson, but also secured pivotal long-term contracts with both the NBA and NHL. Tapping into another important and historic vertical for Reebok, Todd’s most recent and most notable accomplishment prior to becoming CEO, was leading the explosive growth of the iconic Classic Leather and Club C shoes. Todd has received many accolades through his career, including Street and Smith’s Sports Business Journal’s “40 Under 40 Industry Award.” He also ranked eighth on Complex Magazine’s list of the “Most Powerful People in Sneakers.” Additionally, Todd sits on the board for The Ron Burton Training Village, a non-profit organization whose mission is to train youth to achieve their purpose through an active lifestyle. With an engaged and collaborative approach to leadership, Todd consistently reinforces Reebok’s values: Movement, Momentum, Community and Creativity. He is dedicated to living and breathing this brand purpose every day. In this vein, Todd can occasionally be found playing pickleball or shooting hoops with the Reebok team at its Boston Headquarters. A graduate of Ithaca College and an avid runner and boxer, Todd resides in South Easton, MA. He is a proud husband and super-dad to four remarkable children, who he deems as his inspiration for everything he does.
    1 min. 31 sec.
  • Michael London, Founder and Chief Executive Officer, Uwill

    6 MAG 2024 · An educational technology, digital health, and social impact entrepreneur, Michael London has created more than one billion dollars in company value throughout his career. Michael’s belief that "student mental health is the defining higher education issue of our time" led him to create Uwill. Founded in 2020 to assist campus counseling centers as they faced overwhelming student demand for mental health support, Uwill has quickly earned the reputation as the leading student mental health and wellness solution, now serving more than 2 million students at 300+ colleges across the county. Michael has spent a career building and advising new education ventures, nonprofits and educational institutions.  In 2013, he founded Examity, a leader in learning validation and online proctoring. Prior, Michael led Bloomberg Institute, an EdTech start-up funded by former New York City Mayor Michael Bloomberg. His earlier successes include the cofounding of College Coach and founding of EdAssist, both acquired by Bright Horizons Family Solutions. In 2019, he was a finalist for the EY Entrepreneur of the Year Award and held a position on the Governor’s Commission for Digital Education and Lifelong Learning. Michael is a current Trustee at Beth Israel Deaconess Medical Center and a member of the behavioral health committee. He is also a Member of the Advisory Board at Babson College where he graduated with honors.  In addition, he received his MBA from Boston University. Michael is also a published author of a book with advice for parents navigating the college admissions process.  About Uwill: Uwill is a teletherapy platform that connects college and university students with experienced mental health professionals. Students receive support from a licensed counselor of their choice in any format they like – video, chat, messaging, or phone. It’s a leading mental health and wellness solution for colleges and students, providing free immediate access to teletherapy and mental health crisis. Uwill’s mission is to expand mental health access and services to colleges by leveraging technology-enabled models validated in recent years.  If you’re a student seeking support, Uwill offers an immediate appointment with a licensed counselor, direct crisis connections, wellness events, and more.
    1 min. 30 sec.
  • Leonard Spada, Founder, Spada Law Group LLC

    22 APR 2024 · Leonard Spada is the founder of Spada Law Group LLC. Upon graduating from Boston College Law School in 1991, Len accepted a prestigious one-year appointment as a Judicial Law Clerk for the justices of the Massachusetts Superior Court. It was during this time that Len worked closely with the Judges of the Superior Court assisting them in deciding matters that came before the court in both civil and criminal trials. The clerkship was a valuable opportunity for Len to learn the practice of law from some of the finest legal minds in Massachusetts. Upon completing his judicial clerkship, Len accepted a position as an Assistant District Attorney for Suffolk County, Massachusetts. During his tenure as an Assistant District Attorney, Len was Lead Trial Counsel in over 100 jury trials as he prosecuted a wide range of misdemeanor and felony criminal cases. In 1995, Len entered private practice, joining the prominent Boston law firm Peabody & Arnold, where his practice focused exclusively on representing large insurance companies. During this time Len handled all aspects of defending personal injury lawsuits from the pre-trial discovery phase up to and including trial. It was here that Len gained valuable insight into the inner workings of how insurance companies investigate, value, defend, and ultimately settle lawsuits brought by injured individuals. In August of 1998, Len, along with his partner, Vincent Zullo, formed Spada & Zullo in order to use his skills and insider insurance industry knowledge to begin representing injured individuals. Over the next 18 years, Spada & Zullo successfully represented thousands of individuals who had been injured due to other’s negligence, collecting tens of millions of dollars in settlement for their clients along the way. Len was responsible for all aspects of litigation and trial work at Spada & Zullo. Tragically, in June 2016, Len’s partner and dear friend, Vincent Zullo, passed away unexpectedly and Len reorganized Spada & Zullo, into Spada Law Group LLC. Len has been named a Massachusetts as published in Boston Magazine for 10 consecutive years (2013-2022) in the area of Personal Injury Law. rates lawyers across the country and recognizes no more than the top 5 percent of lawyers in each state. Attorneys are selected using a patented rigorous, multiphase process that includes independent research, peer nominations, and peer evaluations. Len also has a “Superb” rating of “10” on, which rates attorney based in part on public data collected on each attorney. In 2021 len was selected and listed in inauguaral list of the Best Lawyers in the region. Len is a proud member of the Massachusetts Academy of Trial Attorneys. Len is also a frequent faculty member at Massachusetts Continuing Legal Education, where he teaches young lawyers various litigation skills, including taking depositions. Len is also the author of Len is committed to giving back to the communities Spada Law Group serves. Toward that goal Spada Law has previously pledged a percentage of its revenues to Respond Inc., which is a local nonprofit tasked with helping victims of domestic violence regain safety and control in their lives. He is currently serves on the Board of Directors at My Brother’s (MBT) Table in Lynn, MA. MBT serves approximately 300 people per day lunch and dinner. Last year alone MBT served over 186,000 free meals. MBT also delivers meals to homebound individuals, participates in a family dinner program, provides meals to at risk-seniors, and hosts a free weekly medical clinic. Spada Law has also initiated a high school scholarship program which provides 10 scholarships each year to local public high school seniors living in 10 surrounding cities.
    1 min. 34 sec.
  • Denise Woodard, Founder/CEO, Partake Foods

    8 APR 2024 · Denise Woodard is the Founder and CEO of, the allergy-friendly company that was inspired by her daughter’s experience with food allergies. Key moments this year include that Partake Foods announced it became a Certified B Corporation, and launched a collab with Ben & Jerry’s! Created in 2016, Denise started the business by self-distributing (selling cookies out of her car around NYC) and self-funding (depleting her 401K and selling her engagement ring). To date, the company has raised more than $20M from investors including HER, Rihanna, Circle Up Growth Partners, FF2032 and Marcy Venture Partners (Jay-Z’s venture capital firm). Partake was named #45 on the Inc 5000 list in 2022. Denise was the first Black woman to raise more than $1 Million publicly for a CPG food startup. As a Black woman, Denise is passionate about raising awareness of Black and female entrepreneurship and increasing opportunities for underrepresented people seeking careers in the food and beverage industry. In 2020, Denise founded Black Futures in Food & Beverage, an annual fellowship program that mentors HBCU students and helps them secure internships and jobs at the program’s end. Prior to launching Partake, Denise spent a decade in consumer-packaged goods at various Fortune 100 companies. She lives in Los Angeles with her husband, Jeremy, and daughter, Vivienne. She graduated with her BA from the University of North Carolina at Chapel Hill and an MBA from Arizona State University.
    1 min. 2 sec.
  • Stephen Kramer, CEO of Bright Horizons

    28 MAR 2024 · Stephen has devoted his career to supporting the educational promise of all, from the youngest children to high school students and adult learners -- working to realize his vision and belief that everyone at every age deserves a great education. Stephen was named CEO of Bright Horizons in January 2018, and over the last decade, he has held leadership positions throughout the organization including President, Chief Development Officer, and Managing Director, Europe, based in London. He joined Bright Horizons in 2006 through the acquisition of College Coach®, a company he co-founded and led. Previously, Stephen held roles at Fidelity Ventures and Arthur D. Little. In addition to the Bright Horizons Board of Directors, Stephen serves on the boards of the Bright Horizons Foundation for Children in both the U.S. and the UK and co-chairs the Bright Horizons Diversity and Inclusion Council. A Massachusetts native, Stephen is a graduate of Babson College and Harvard Business School.
    1 min. 31 sec.
  • Anuj Khanna, CEO, Service 1st Financial

    11 MAR 2024 · Anuj Khanna is a Partner of CapitalView Investment Partners. Mr. Khanna is responsible for deal origination, transaction execution, portfolio management, fundraising, and administration of the firm’s operations. He has over 12 years of investing and other relevant experience and has sat on the board of directors of eight portfolio companies. Prior to co-founding CapitalView Investment Partners in 2017, Mr. Khanna was a Principal with American Capital Special Situations, having joined in 2007 as a Senior Associate. Mr. Khanna was involved with and served on the board of directors of the following American Capital portfolio companies: Service Experts, NECCO Realty Investments, Halex Corporation, Unwired Technology, and Unique Fabricating, among others. Prior to joining American Capital, Mr. Khanna was an Associate in the Restructuring Group at Evercore Partners and an Investment Banking Analyst at UBS Los Angeles. Mr. Khanna received an MBA from Northwestern University’s Kellogg School of Management, a J.D. from Northwestern University’s School of Law, and a B.S. in Economics from the Wharton School of the University of Pennsylvania.
    1 min. 1 sec.
  • Mark Eldridge, CEO/Founder, ALKU

    26 FEB 2024 · Mark Eldridge is the CEO and founder of ALKU, a nationally ranked niche based staffing and consulting firm based in Andover. Mark has been in the staffing and consulting industry since he graduated college. Through his experience, Mark noticed a need for reliable, highly specialized resource services and solutions; this observation led to the launch of ALKU in 2008! During ALKU’s years in business, its unique Have Fun Working Hard® culture and exponential growth have been recognized with several prestigious awards. The company operates on the simple belief that if you give the right people the correct tools, everything else will fall into place. Mark’s laser focus on personnel development has helped ALKU create more than 20 revenue teams and best-in-class corporate infrastructure.
    1 min. 31 sec.
  • Michael Hund, CEO, EB Research Partnership

    12 FEB 2024 · Michael Hund is the CEO of EB Research Partnership (EBRP), a trailblazing medical research organization focused on curing Epidermolysis Bullosa (EB), a life-threatening genetic skin disease. Under his leadership EBRP has accelerated the landscape from 2 to over 40 clinical trials and via their award winning venture philanthropy methodology funded the first FDA approved treatment for EB in 2023, the first ever topical gene therapy. In Michael’s tenure, EBRP’s innovative business model has garnered recognition from Harvard Business School, Yale University, MIT, Stanford Social Innovation Review, Rolling Stone, and Forbes. With a background at the Multiple Myeloma Research Foundation and Paul Newman’s Hole in the Wall Gang Fund, he has dedicated his career to transforming healthcare. Michael received his Master’s in Business Administration (MBA) from Yale University, CORe credential from Harvard Business School, and an undergraduate degree in Philosophy from the University of Kansas. He is the recipient of the MIT Solve Horizon Innovation Award, Social Innovations Journal Leadership Award, Top 100 Magazine Innovators, and Authority Magazine’s Social Innovators. He lives in Connecticut with his wife Sarah and four daughters.
    1 min.
  • Shontay Lundy, CEO and Founder, Black Girl Sunscreen

    29 GEN 2024 · Shontay Lundy is the CEO, Creator, and Founder of Black Girl Sunscreen (BGS). In 2016, when Shontay became tired of using sunscreen that left a white residue, she decided to leverage her MBA and knack for business to develop a melanin-friendly option for women who look like her. While working to build awareness for BGS, Shontay has continued to fuel her passion by traveling the world educating women of color on the importance of wearing sunscreen. Shontay has emerged as a thought leader and innovator in the beauty industry and her success has been chronicled by Forbes, Business Insider, Teen Vogue, InStyle, and countless other national publications. The first indie Black-owned sunscreen brand sold in Target's sun care section full time, you can also find Black Girl Sunscreen at 13,000+ retailers across the globe.
    1 min. 31 sec.
  • Tim Maxwell, President and CEO, GreenEarth Cleaning

    22 GEN 2024 · GreenEarth® Cleaning, the world’s largest brand of environmentally friendly dry cleaning, offering the industry’s only non-toxic cleaning alternative, recently named Tim Maxwell as its chief executive officer (CEO). Maxwell had served as president of the company since 2003. In his role as CEO, Maxwell will continue oversight of GreenEarth Cleaning and the company’s network of Affiliates. GreenEarth’s proprietary products and processes are available at more than 6000 points of consumer contact around the globe. “What has been most gratifying to me over the past 20 + years, has been the commitment by so many members of both the Affiliate network, and the staff at GreenEarth to innovate the system to not only reduce energy and additive usage, but provide the lowest overall operational cost to garment care providers,” said Maxwell. “Expansion of our Affiliate Network has been deliberate and measured over the past 24 years.” commented Maxwell, “We are proud to include some of the finest garment care providers in the world among our Membership – whether that be a 7 Star hotel in Dubai, the holder of the Royal Warrant in England, or a family-run counter in Minneapolis.” Added Maxwell, “Providing a kinder clean in even more markets in the coming years is a “challenge accepted” for the GreenEarth Team.” Maxwell and his wife Karen enjoy traveling from their home base in Kansas City with their two adult children, Kelsey and Kolin. About GreenEarth® Cleaning: “Doing business without doing harm” has been the mission statement of GreenEarth Cleaning since its birth in 1999. Founded by partners, General Electric, Procter & Gamble, and three drycleaners – Jim Barry, Ron Benjamin, and Jim Douglas, the System utilizes a proprietary product line of pure silicone and unique “cold” filtration media, which provides consumers with the best possible fabric care while lowering energy costs by more than 50 percent from traditional drycleaning systems. Global regulatory agencies have deemed the unique silicone dry cleaning medium to be environmentally non-toxic, allowing GreenEarth Affiliates to completely eliminate hazardous waste removal fees. Leading dry cleaners, hotels, property owners, fashion brands, and financial institutions recognize GreenEarth Cleaning as the clear leader in meeting environmental, social, and governance (ESG) objectives. For more information, visit
    1 min. 31 sec.

CEOs You Should Know is iHeartMedia Boston's showcase of businesses that drive New England's regional economy. Hear from key business leaders who contribute to the vibrant and growing community.

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CEOs You Should Know is iHeartMedia Boston's showcase of businesses that drive New England's regional economy. Hear from key business leaders who contribute to the vibrant and growing community.
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