It’s important for customers to like your website design because the longer they stay, the higher the chance they will book.

Here’s what you need to do.

The way to make visitors stay on your website is by giving them reasons why they should stay, be it information, good service, special price, etc.
•Keep your website design limited to make it look more professional.

•Your website design should be personal and appealing.

•You should provide a detailed description of your property and services.

•Your website should be simple and straightforward.

Your goal should be to make your hospitality properties website a pleasure to look at.

Whether you’re overhauling your property's existing website or creating your web presence from scratch, you should understand the crucial elements of a clean and functional website so that it looks honest, professional, and well-designed.


Here are 22 Details You Need to Consider When Designing Your Website

A website should be easy to use
If visitors are confused when looking at your website it will be a great way to dissuade them from making their booking decision.
Ensuring your website is easy to navigate around will keep your visitors on your site for longer and increase the chances of conversion. Test the ease of use yourself by seeing how many clicks it takes for you to find a piece of information, such as your room descriptions or your list of facilities – if it’s more than three clicks, it’s probably too many.


Your homepage
First impressions count. You have less than 15 seconds to impress a visitor when they hit your website for the first time.
Your website needs to build trust and show a user that you’re professional. You also have to make it clear that every piece of information can be found on your property's website, in an uncluttered way.


The about us page
The ‘About Us’ section is the perfect place to tell your story, explaining why you love to host your guests, the kind of experience your property offers them, the history of your property, the local attractions, and a way to introduce your team.


Delightful images
You only have to look at the statistics surrounding Instagram to realize how powerful images have become.
Delightful imagery is more than just a passing trend, and hoteliers are well-placed to make the most of their aspirational surroundings.


Continue reading watching listening and I will share 18 more details you need to consider for your website design…


⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://keystonehpd.com/website-design-22-tips-to-keep-your-visitors-happy-239.


Join the 6 Day Challenge Video Series
https://keystonehpd.com/6-Day-Challenge


Get Your INNsider Tips
https://keystonehpd.com/INNsider-Tips


Join one of your private groups
https://keystonehpd.com/private-groups


Say hi on social
Facebook: https://www.facebook.com/KeystoneHDC

Twitter: https://twitter.com/KeystoneHDC

LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development


Listen to The Hospitality Property School PODCAST here
https://keystonehpd.com/hospitality-property-school-podcasts/


YouTube
https://youtu.be/0NAmcKIs8xo

A Division of Keystone Hospitality Property Development