What is the impact of a single thought shared on social media weeks after it was first planted? Is it truly stronger than a physical conversation? Try recording your talking. What is shared doesn't always have anything to do with the moment spoke. It's got the same impact as that social networked entry that someone you don't know will stumble across a year from now. Today Casey and I find reason to talk about names and why we still use them in a world of, "Hey! Yo and Zup!"