Recently, I joined Tyler Barnett on the Fearworm Wormhole show to discuss how major theme park innovations could transform haunted attractions, and this is the full recording. We unpack Universal’s new Fan Fest Nights, Horror Unleashed, Dark Universe, and the rise of off-season activations like music festivals and “summer slasher” events. You’ll hear how IP partnerships, luxury-tier VIP add-ons, and even tariff pressures on materials can reshape your pricing and value proposition this fall—plus tactics for leveraging local brands when Hollywood licenses feel out of reach. Fearworm streams Wormhole episodes live every other Friday on Facebook. I wrote an article based on this as well, available here.