What is the one thing that every successful copywriter does to build their book of business? Marketers do this as well.

Do this to understand buyers better. Make more relevant offers. Do this to connect with powerful insights about buying behavior.

Without this, you spend more money on marketing with less hope of return. It's that simple. It's a universal secret because so few do it right.

You need this for direct response marketing and understanding what works in selling. Without it, you will struggle. What is this one secret?

Listen carefully to this episode! I cover the secret of why lead generation is a secret to success in marketing.

Freelance copywriters, marketers, business owners, and executives pay close attention. This will change your progress towards more sales and profits.

If you want to grow your copywriting business, even build a million dollar agency, join us at https://www.adbriefing.co.uk/newsletter/

#LeadGeneration #DemandGeneration #DirectResponse #ListBuilding