Welcome back to Camp Content! Today’s episode is a thrilling dive into high-stakes marketing with marketing veteran Aaron Welch. With over 20 years in the field, an MBA in Marketing, and certifications from tech giants like Google and Microsoft, Aaron brings a treasure trove of knowledge and experience. Hosted by Molly Ruland, this episode covers everything from digital marketing basics to SEO optimization and the dynamic world of social media.

Aaron discusses strategies that have proven successful for a range of entities from small businesses to nonprofits, supported by real-world success stories. It’s a must-listen for anyone looking to elevate their online impact and ROI.

Tune in for an engaging session filled with expert insights, latest trends, and inspiring marketing successes. Remember to subscribe, like, and comment to join the conversation!

Connect with Aaron: Aaron Welch on LinkedIn.

Call to Action: Ready to boost your digital strategy? Schedule a meeting with Aaron through his Calendly: Book a Meeting.

Episode Timestamps:

• 00:00 Introduction
• 03:40 Early tech adoption and internet hustling
• 07:57 Marketing guidance as a business leader
• 10:51 AI in marketing: Uses and ethical considerations
• 14:05 Leveraging systems and automation
• 19:04 Key website management tasks
• 22:15 Achieving effective SEO
• 23:53 Building the right team
• 29:14 Profitable reselling strategies
• 33:01 Prioritizing for maximum impact
• 35:16 Creating engaging content
• 38:01 Connections to Costa Rica and more

Quote of the Episode: "Resiliency is my superpower. We all need it to navigate the highs and lows and the unpredictable." — Aaron Welch

For more insights and to book a call with Molly Ruland, visit Molly’s Calendly.

Host: Molly Ruland, CEO & Founder
Operations Manager: Matt Billman
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