Strategic Solutions Research has certainly kept its brand top-of-mind in recent weeks, and there seems to be more outreach in getting its radio and TV research offerings out there.

What is this company formerly known as Strategic Radio Solutions doing on the television side of the broadcast media industry? Viewer-fueled suggestions on how to improve a local station's newscast, resulting in higher ratings and revenue potential, is one key offering.

We get the full scope of the company's offerings from President and Founder Kevin Cassidy in this fresh RBR+TVBR INFOCUS Podcast.