Radio ITVT: Google and the Future of Local TV News at TVOT SF 2019

17 set 2019 · 25 min. 5 sec.
Radio ITVT: Google and the Future of Local TV News at TVOT SF 2019
Descrizione

ITVT is pleased to present an audio recording of the TVOT SF 2019 fireside session, "Google and the Future of Local TV News." The session was described in the show...

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ITVT is pleased to present an audio recording of the TVOT SF 2019 fireside session, "Google and the Future of Local TV News."

The session was described in the show brochure as follows:

"Columbia Journalism Review published a paper coining the phrase 'news deserts' for those areas where local newspapers have closed across the country and left no newspaper covering local issues. What this study doesn't address are all of the local TV and radio news outlets that are serving these local communities. In fact, local broadcast TV is the most trusted news source in every local market (by far)--it's also the news source with which users most engage. The Google News Initiative is a $300 million investment to help journalism thrive in the digital age.

In this fireside chat, Colin Dixon, Principal Analyst at nScreenMedia, and Rebekah Dopp, Principal, News and Local Media-Global Partnerships at Google, will discuss the Google News Initiative and why it's so important for our democracy to partner with local broadcasters to elevate quality information (which includes combating misinformation), evolve business models to support quality journalism (beyond ads to subscriptions), and empower news organizations to use new technology, like AI, to meet their needs."

Note: Our next TV of Tomorrow Show event, TVOT NYC 2019, will take place December 4th at an exciting new location in Tribeca. Tickets are still available at the Early-Bird price of $775, representing a $300 savings on the full price. Purchase your tickets here!
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Autore Tracy Swedlow
Organizzazione Tracy Swedlow
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