On this week’s episode of the Pulse Pod and Chris and Brent begin with a discussion on campaigns and digital targeting. How can they reach and persuade the right people? Cygnal has developed a digital profiling tool that can help.

Our guest this week on the Cygnal Pulse Pod (Ep. 21) is Nicole Schlinger. Nicole got her start in politics as the Finance Director of the Republican Party of Iowa and she later contributed to the successful elections of Gov. Terry Branstad, America’s longest serving governor, U.S. Sen. Chuck Grassley and others. In 1999, Schlinger launched CampaignHQ (CHQ), the “best conservative call center in America.” Campaign & Elections magazine has twice named Schlinger a top political influencer and the Des Moines Register has named her one of the “50 Most Wanted Republicans.”