Kristin speaks with Melissa Carnegie, Charlotte-based content creator and Founder of Kicks and Fros, to discuss how she turned her social media page into a full-time business and community. Melissa goes in depth on her goals of creating a sneaker community for women, who are a vital piece of the industry through their support, innovation, and style. The duo breaks down how to deal with burnout, going all in on opportunities, and how to prioritize your work, life, and community.See omnystudio.com/listener for privacy information.