This week, we're talking all about Artificial Intelligence– how it's transforming the marketing landscape, and what agencies and brands need to know in order to keep up with these rapidly evolving technologies.

In Part 1 of our two-part exploration of the role of AI in marketing, To help us dive into and explore the new role of AI in marketing, Brett Marshond! speaks with Jeff McDonald and Jason Harris.

Helping us dive into and explore the new role of AI in marketing, are two guests: Jason Harris and Jeff MacDonald.

Jason is the Co-Founder and CEO of the award-winning creative agency Mekanism, and host of the Soul and Science podcast.

Jeff is an AI thought leader, and the Director of Social Strategy at Mekanism. He's been named one to watch in this space by Ad-Age.com.

We'll discuss why AI is such a big thing right now, and how Chat GPT made generative AI something anyone can use. We'll talk about how marketers should be using AI to work not only faster, but smarter. And we'll discuss whether or not AI is coming for your job.

Learn more about Mekanism: https://mekanism.com/

Read Sprout Social’s interview with Jeff MacDonald: https://sproutsocial.com/insights/ai-social-media/

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