In today's episode of Podcast Mastery Minute, host Brian Colburn explores the crucial topic of balancing evergreen and trending content in your podcast. Understanding the difference between these two types of content and effectively integrating them can significantly enhance your podcast's appeal and longevity.

Evergreen Content: This type of content remains relevant and valuable over time, consistently attracting listeners. Examples include foundational industry knowledge, timeless tips, and general advice.
Trending Content: These topics capture immediate interest and can boost your podcast's visibility by tapping into current events or hot trends. They are timely and can attract a surge of listeners looking for the latest information.

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