In this episode of the Sports Business Classroom Audio Experience: Women in Sports series, host Kate Foley sits down with the Director of Player Engagement for the Atlanta Hawks, Ericka Hill. Ericka has worked in various roles in the sports industry, including community relations manager for the Miami Heat and Director of Community Affairs/Braves Foundation for the Atlanta Braves. Hill is committed to giving back to the community and serves on the board of several local organizations.

In this episode, Kate and Ericka discuss:

• Where Ericka gained her passion for giving back to the community
• Tips for students looking to follow Ericka’s career path
• The evolution of women joining NBA roles
• What an average day looks like for Ericka

Ericka has over 20 years of experience as a Community Impact Executive, implementing fully-planned corporate-wide brand engagement programs and communications that drive impact within the business of professional sports. Ericka has a track record of increasing brand value and delivering positive outcomes via strategic business planning, cultivating long-term and mutually beneficial partnerships, and project execution. Her experience in community outreach, sustainability, stakeholder engagement, strategic planning, project management, and leveraging partnerships has led her to achieve demonstrable results.

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