Sarah Meyerdirk from Promomash gives us a first-hand look at accountability within an organization to create great experiences. She brings to light the everyday mentality of customers first.

- What's your secret sauce to winning over customers?
- What challenges are the toughest you've overcome to get to this point so far?
- What few things drive the biggest success in your CX journey as an org?
- What was the biggest surprise with the CX champion contest? What did you love and what do you wish was different?

She finishes by telling us about why Samsung gets it right with CX during the switch of the ever-important mobile device