EP 193 How to Launch a Food Business

3 mag 2022 · 1 h 8 min. 30 sec.
EP 193 How to Launch a Food Business
Descrizione

Do you have a favorite recipe you’d like to turn into a food business, but don’t know where to start? Our guest, Alison Elliott, is the founder and CEO of...

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Do you have a favorite recipe you’d like to turn into a food business, but don’t know where to start?

Our guest, Alison Elliott, is the founder and CEO of The Farmer Foodie, and she’s sharing her fresh ingredients for launching a food business.

Originally a food blog featuring over 150 healthy, sustainable, plant-forward recipes, Alison created the brand’s initial product called Everything Cheeze, a delicious Cashew Parmesan Alternative.

Everything Cheeze is inherently sustainable with its plant-based organic ingredients and long shelf-life. It is a multi-use product that can be hydrated in 30 seconds and blended into a queso, ricotta, or mac & cheeze sauce.

To learn more about The Farmer Foodie, please visit these links:

The Farmer Foodie (TFF) Website: https://www.thefarmerfoodie.com/
Everything Cheeze Website: https://www.eateverythingcheeze.com/
TFF LinkedIn: https://www.linkedin.com/company/76129355/admin/
Alison's LinkedIn: https://www.linkedin.com/in/alison-elliott-463039114/
Instagram: https://www.instagram.com/thefarmerfoodie/
TikTok: https://www.tiktok.com/@thefarmerfoodie?lang=en
Facebook: https://www.facebook.com/thefarmerfoodies
Pinterest: https://www.pinterest.com/thefarmerfoodie/_created/
Youtube: https://www.youtube.com/channel/UCYDTEGL52G6DKi0Lp-PFt0Q/videos

00:00 - Andelicious Announcements
08:35 - meet Alison Elliott, founder of The Farmer Foodie
17:20 - entrepreneurship began with a lemonade stand and food stand
23:25 - what is woof farming?
https://wwoof.net/ - I learn something new on every episode!
31:00 - Waku Herbal Beverage https://livewaku.com/
34:20 - how do you scale a recipe
41:00 - the story of cashews and how sustainable farming of cashews began
46:50 - why margins are so important to a food company's sustainability and profitability
50:00 - an outstanding food startup marketing strategy
54:00 - packaging advice for food founders
57:40 - meet Brandeis University's Spark Program and SparkTank!
1:02:45 - best advice for sustainable startups

Thank you for carving out time to improve your Founder Game - when you do better, your business will do better - cheers!

Ande ♥
Ande Lyons
http://andelyons.com
#bestvideochannelforstartups #veganfoodstartup #sustainablestartup

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ANDELICIOUS RESOURCES:

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Join Jason Calacanis' newest platform Inside.com here: https://inside.com/

AGORAPULSE
My favorite digital marketing dashboard is AGORAPULSE – it’s the best platform to manage your social media posts and presence! Learn more here: http://www.agorapulse.com?via=ande17

STARTUP DOX Do you need attorney reviewed legal documents for your startup? I'm a proud community partner of Startup Dox, a new service provided by Selvarajah Law PC which helps you draw out all the essential paperwork needed to kickstart your business in a super cost-effective way. All the legal you’re looking for… only without confusion or frustration. EVERY filing and document comes with an attorney review. You will never do it alone. Visit https://www.thestartupdox.com/ and use my discount code ANDE10 to receive 10% off your order.

SPONSORSHIP
If you resonate with the show’s mission of amplifying diverse founder voices while serving first-time founders around the world, please reach out to me to learn more about making an impact through sponsoring the Startup Life LIVE Show! ande@andelyons.com.

STREAMYARD OVERLAYS AND GRAPHIC DESIGN
Nicky Pasquier
https://www.virtuosoassistant.co.uk/
Visit Nicky’s CANVA Playlist: https://www.youtube.com/playlist?list=PLhUDgDHkkma3YhOf7uy8TAbt7HdkXhSjO
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