Summary

How do you take an important but noisy subject like workplace equity and move it into the realm of data, discipline and impactful action?

How do you stay true to mission while staying solvent AND relevant to your paying clients?

How can you find the right markets to serve so you can deliver impact AND grow at the same time?

In this episode, Aparna Rae, entrepreneur and founder of Moving Beyond, talks about how to bring substance to organizational change initiatives, how to develop and effectively sell an impactful, science-based offering, non-obvious factors to consider in crafting your funding strategy, and much more.

Episode Highlights:

- How to tap opportunity when the time is right
- How to bring discipline and data to a "fluffy" field
- How to find the power levers to make data impactful to an organization
- How to create a compelling service offering that can demonstrate immediate impact
- The secret to finding and pitching the right B2B customers for your business service offering
- How to leverage your service business to build a scalable product without outside funding
- How to select the right source of funding for your business
- The challenges of getting angel investment
- How to make the tough decisions when mission conflicts with economics
- How to build and nurture investor networks and relationships for long-term success