#ecommerce #algolia #ecommercebusiness #ecommercewebsite
In episode 792 of CXOTalk, we explore AI-powered search and discovery in ecommerce with Sean Mullaney, Chief Technology Officer, of Algolia. Mullaney explains how AI and machine learning can improve customer lifetime value by enabling greater personalization in ecommerce. We also discuss vector search technology and the impact on customer experience.
This in-depth discussion presents practical advice from Algolia, the second largest search engine after Google.
Watch this episode to understand how to implement these transformative technologies to improve customer loyalty and ecommerce revenue.
The conversation includes these topics:
► Ecommerce and the paradox of choice
► Impact of AI and machine learning on ecommerce
► Improving user experience: How AI personalizes shopping
► What is vector search?
► Vector vs. traditional keyword search
► Using personalization to drive higher customer lifetime value
► Using AI-powered search to improve ecommerce customer acquisition and raise customer lifetime value
► Best practices for implementing personalization in ecommerce
► Personalization and the retail buying funnel in ecommerce
► Personalization and real-time data in ecommerce
► Ethical considerations in hyper-personalization
► Measurement, KPIs, and A/B testing in ecommerce personalization
► Understanding customer behavior and shopping modes in ecommerce
► Future of search and discovery in ecommerce
► Advice for ecommerce retailers
Read the complete transcript: https://www.cxotalk.com/episode/ecommerce-strategy-ai-powered-search-and-discovery
Sean Mullaney is the Chief Technology Officer at Algolia. He joined Algolia from Stripe, where he most recently acted as the Chief Information Officer in Europe and led a global engineering organization overseeing the development and operations of 40+ local payment methods across Europe, Asia, and the Americas that processed hundreds of billions of dollars.
Prior to Stripe, Mullaney oversaw the development of AI powered discovery experiences, including search, recommendations, personalization and browse as the VP of Engineering at Zalando, the largest eCommerce fashion retailer in Europe with nearly 50M active customers. Mullaney also spent more than seven years at Google heading various innovation teams, including three years at the Google research labs in Silicon Valley.
In addition to serving as CTO of Algolia, Mullaney serves as a Board Member for Manna Drone Delivery, a Venture Advisory Board Member for Elkstone Ventures, is a member of the Market Advisory Group at the European Central Bank advising on the design of the Digital Euro and an active startup advisor and a Sequoia Scout angel investor. Mullaney earned a bachelor’s degree in computer science from the University of Cambridge.