The importance of branding and social media curation is often as important to the success of a musician as their art itself. Social platforms can tell music fans who you are, what your vibe is, maybe even…what you stand for. For our next artist interview, Cari from Musixmatch speaks with Dyvr, a non-binary, London based musician who breaks the social media mold by using their platform in a unique new way; to promote awareness around LGBTQ+ causes. Dyvr explains why they chose this direction for their socials, and how it’s shaped the way they run their business, interact with their fans, and the impact it’s had on the art they produce.

The Mix is a Musixmatch Pro podcast.
All music content for the Mix was composed and produced by Pierfrancesco Melucci.