Welcome to "CEOs You Should Know," where we uncover the stories behind the trailblazers shaping industries and driving innovation. In this episode, Bob sits down with Chris Watters, the visionary founder of Waters International Realty, to delve into his incredible journey from humble beginnings to becoming a real estate powerhouse.

Growing up in Austin, Texas, Chris has witnessed firsthand the city's dramatic transformation over decades. He takes us back to the days of two-lane highways and warehouse-filled downtown streets, painting a vivid picture of a city that has evolved alongside his remarkable career. Starting as a lawn care entrepreneur during college, Chris shares the pivotal moment when a client pushed him toward real estate—a decision that changed his life forever.

From navigating the challenges of the 2008 financial crisis to building a network of contractors who trusted his vision, Chris reveals his formula for success, encapsulated in his "Three P’s"—Product, Promotion, and Price. Learn how he turned the Great Recession into a springboard for opportunity, mastered the art of selling "unsellable" homes, and developed a unique approach to tackling even the most unconventional challenges, including a house with 60 cats, eight dogs, and a donkey.

Chris’s story is more than a tale of real estate success—it’s about grit, innovation, and mentorship. He opens up about his leadership style, the high standards that define his team, and the satisfaction of seeing his colleagues thrive and retire early through smart investments. Whether you're interested in entrepreneurship, real estate, or personal growth, this episode is packed with insights and inspiration.