#5 - Fanatic boss Craig Gertenbach on the state of the windsurfing industry, politics, bidding wars, and why he hates rockstar teamriders
1 lug 2020 ·
1 h 33 min. 8 sec.
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Descrizione
Craig Gertenbach has been in the sport for 40 years now. First as a grom in South Africa, then a top10 PWA competitor, finally brand manager for Fanatic that’s currently...
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Craig Gertenbach has been in the sport for 40 years now. First as a grom in South Africa, then a top10 PWA competitor, finally brand manager for Fanatic that’s currently the sales leader on the windsurfing market. He takes us behind the scenes of running a brand, what he thinks the regular customer doesn’t understand and this one time he had a bidding war for a rider against a rival brand.
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Informazioni
| Autore | Windsurfing.TV |
| Sito | - |
| Tag |
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