#2 The Undervalued Power Of Google Ads

17 feb 2020 · 26 min. 6 sec.
#2 The Undervalued Power Of Google Ads
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Google Ads are the most under-utilized & undervalued stream for digital marketing. Imagine being a store, knowing what you want, but there are no signs present. What would you do?...

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Google Ads are the most under-utilized & undervalued stream for digital marketing. Imagine being a store, knowing what you want, but there are no signs present. What would you do? Well, you would wonder around and try to find what you are looking for. It will take you a lot of time and you may even give up on your search. Now, if there was a sign for the specific product you were searching for, what would you do? Simple. You would go straight to the product, pay for it, and walk out. If you are not utilizing Google Ads, then you are missing out on the people who know exactly what they want and are actively trying to purchase it. On top of this, your competition is probably more visible to you and you are directly losing business as a result. This concept is the same for all search console advertising. Bing, Yahoo, etc. You need to be there!

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Autore Jarrett Belliveau
Organizzazione Jarrett Belliveau
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