In this episode, Kristen Hammond shares how she helps TPT sellers with their branding and product listings. She also highlights the value of brand strategy and how to identify who your target audience is and what they need. Kirsten Hammond is the founder and CEO of The Southern Teach and The Southern Teach Designs. She is a Texas teacher who creates engaging and minimal-prep educational ELA/SS resources for upper elementary teachers. Kirsten helps teacher sellers with tips and strategies on how to start, build, and grow a well-designed brand and storefront that draws attention and brings in more sales each month. She also offers visual branding services for teacher sellers looking to give their TPT or websites a fresh look.  Resources Mentioned: Use code ELITE23 to get 20% off for any custom branding services package The Southern Teach Design and Branding   Connect with Kristen on Social Media: Instagram Podcast   Connect with Rachel on Social Media: Elite Edupreneurs Instagram