In this episode, Cameron is joined by  Ben Hernandez, founder and CEO of Skytale Group, and they discuss the growth of the MedSpa market, the importance of data, consumer spending trends, and the challenges faced by practices. They highlight the resilience of aesthetic services during economic downturns and the increasing demand for weight loss treatments. They provide valuable insights for practice owners and those interested in entering the aesthetics field.

In this conversation, Cameron Hemphill and Ben discuss the evolving landscape of aesthetic services, focusing on market trends, profitability, patient retention, and the shift from surgical to non-surgical treatments. They talk about the importance of understanding demographics, the impact of new technologies, and the necessity for practices to adapt and specialize in order to thrive in a competitive market. They also emphasize actionable insights derived from data to enhance patient loyalty and operational efficiency.

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